Erick Holmquist

Creative Director

NYC-based Creative Director shaping brand vision, leading multidisciplinary teams, and delivering visually strong, culturally relevant work.

Featured Work

Underdog Fantasy

High-energy NBA OTT creative built for clarity and distinction in a competitive sports betting landscape.

Tatcha

Campaign and content direction for a luxury skincare launch and seasonal initiatives.

French’s Mustard

Award-winning integrated brand activations spanning experiential, social, and product innovation.

Checkers & Rally’s #FryDay

A year-long social campaign built around #FryDay, blending pop culture, real-time engagement, and branded entertainment.

I.W. Harper Whiskey

Brand evolution and digital relaunch for a heritage whiskey label, blending legacy and modern direction.

Russell Athletic

Campaign and photoshoot direction for a heritage athletic brand, bridging sport legacy and modern athleisure.

of the moment trends + pop culture merch